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The Weekend Reader is posted every Sunday with my favorite eye-catching, inspiring, innovative and informative articles of the week.
The Most Powerful Marketing on the Planet : “Endorsed Relationships, have been referred to by marketing experts, including Jay Abraham, as the most powerful form of marketing in the world. I totally agree. This brief post, will show you what endorsed relationships are and how you can use them to market your business.” [Jim Connolly]
Video Marketing – 42 Ways to Use Video : “Stop wasting time trading links with other websites, posting the same how-to article to a gazillion article directory sites, and doing sneaky little things at your own website to try to trick the search engines. Spend your time instead creating video, one of the most powerful ways to pull traffic to your website or blog. It will boost your position in the search engine rankings and, in some cases, take tons of business away from your competitors.” [Market Yourself as a Speaker]
How to Follow Through on Everything You’ve Said You’ll Do : “Have you ever said “Yeah, I’ll do that” – and then completely failed to? I bet you have, and I’d also bet that you felt kinda bad about it. Whether it was doing the dishes or visiting a sick relative, getting back to someone by email or finishing that report by Friday, saying that you’ll do something and then not doing will knock your reputation in the eyes of those around you.” [Dumb Little Man]
35 Business Tips from Famous Entrepreneurs : “If you are looking to start your own business you might want to consider the sound advice of famous entrepreneurs- those who have already trodden the path to business success. In the following list, several well-known business tycoons offer a collection of business tips and general words of wisdom to keep you and your business on the right track.” [FastUpFront]
The Art of the List – 5 Keys to Building Your Database : “Let’s assume you are taking advantage of all the great inbound marketing tactics (If not, what are you waiting for?!). Your website is a hub of amazing content. You are making connections and bringing in visitors from Facebook and Twitter. Your SEO strategy is top notch. Your blog is booming (or sizzling…or waiting to sizzle). That is all fantastic, but how do you turn traffic into subscribers that you have permission to stay in contact with?” [HubSpot]
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