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November 04, 2007

The Missing Links: Your Weekend Reader

Have Income and a Life, not a Job: A job is that thing where you go to work in the morning, work in somebody’s office, report to a boss, leave by the end of the day, and get a regular paycheck. It’s that thing we’re supposed to get when we grow up, when we’re done with school. It’s also becoming more and more irrelevant.

The Key to Entrepreneurial Success is Balancing Business and Creativity: Most people fit into one of two categories: 1) business minded or 2) creative; but to be successful as an entrepreneur, you need both. That’s why so few small businesses succeed: their leaders are too heavy on one side or the other.

Success = Monetize Your Passion [Personal Brand]: If I were to define success, from a personal branding standpoint, here is my definition: Success is the ability to monetize your passion

Startup at Age 72!: We talk about baby boomers starting businesses, and generation Y (alias millennials) starting businesses, so how about 72-year-old Shirley Kuhnley and the Sweet Spot Bakery-Deli in Monroe, Oregon? If Shirley can do it, why can't you?

Fads, Finance, and Free: How To Really Make Money on the Web: Service businesses are great for boostrapping. You find one customer, get a little cash, use that to do a little marketing, find a few more customers, get a little more cash, and it feeds and feeds on itself until the next thing you know, your plate is full of customers and you never had to borrow a dime or take any investment money. The problem of course is that service businesses don't always scale very well.

How to be an Authority in Your Niche/ Market in 10 Easy Steps: Writing does not come naturally to most people, but the activity in the blogosphere might suggest otherwise. Unfortunately, regular fresh content is crucial for building up a website, especially for businesses - whether you selling products or services online. Many entrepreneurs have selected blogging as their delivery vehicle for content, both for the informal style of writing needed, as well as because blogs enjoy special “relevance” status in many top search engines.

BIG Money Methods in Internet Marketing: What you really want to know is - where is the BIG money made with internet marketing. If you could peak inside the accounting software of some of the most successful online marketers, where would their income come from?

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